Develop a Corporate Identity

  • Stav: Closed
  • Odměna: RM1600
  • Přijatých návrhů: 19
  • Vítěz: skanone

Instrukce k soutěži

Geographer Cafe has established itself as a landmark in the UNESCO heritage zone of Malacca since 1999. The iconic silhouette of the heritage building and it's award-winning design has been the 'face' of the 'brand'. However after 15 years in operation, in order to cater for future business expansion, Geographer Cafe would like to revamp the brand identity / identities. The designer will need demonstrate clear understanding of existing business and future plan before being appointed to carry out this project.

The expectation of the outcome by the end of the project will be:
1. GEOGRAPHER CAFE: NEW branding & related designs for the the existing Geographer Cafe, which would be applicable for new branches in the future. The BrandBook shall cover basic guideline for localisation and adoption.

2. GEOGRAPHER COFFEE: A distinctive offspring of the existing brand focusing on being a COFFEE SHOP, in order to separate from the Pub/Restaurant business.

3. GEOGRAPHER LOUNGE: A distinctive offspring of the existing brand focusing on being a JAZZ LOUNGE, in order to separate from the Pub/Restaurant business.

A Holistic Approach for all the sub-brands with the mother brand and OVERALL integration.

All designs shall demonstrate their visual application on both print and digital formats on various potential mediums.

All brands shall be independently self-sustained while able to appear in group.

Ideas and Designs must respond to its founding spirit - "A gathering place for travellers around the world" "A melting pot for individuals who share the same passion for geography, history, culture and food", Geographer Cafe has a vast range of rare maps collections as decorations as one of the founders used to be a Marine Engineer and has travelled around the world, which was how the idea of Geographer Cafe came to life. The design will be simple yet reflecting this founding history.

You will be asked to pitch for the project should you are interested. A concept board or the equivalent will be the only way to assist the clients make up their minds. There will be a board meeting to go through all the submissions before awarding the job.

Deliverables including:
Brand books / Visual Guideline
New logos
Packaging application
Website Mockup
Font / Typography
Basic write-ups
Signage application
Stationary design
*Final Submission in Working files

Current website: http://www.geographer.com.my/

Doporučené dovednosti

Veřejná nástěnka k vyjasnění projektu

  • suthemeny
    suthemeny
    • Před 7 let

    open again?

    • Před 7 let
  • suthemeny
    suthemeny
    • Před 7 let

    Hi! Has the management reviewed the logos from the last one week? Just asking, because nothing happened since that.. and you have now only 1 day to choose a winner... after that, the contest will be locked... Thanks.

    • Před 7 let
  • LBBranding
    LBBranding
    • Před 7 let

    #64

    • Před 7 let
  • rashidabegumng
    rashidabegumng
    • Před 7 let

    Please Check #51 , #52 , #54 , #70, #72 , #73 , #74 , #75 , #76 , #77 . Thanks.

    • Před 7 let
  • mariacastillo67
    mariacastillo67
    • Před 7 let

    Please check #55 . Thanks.

    • Před 7 let
  • Rushdie123
    Rushdie123
    • Před 7 let

    #50

    • Před 7 let
  • jiamun
    jiamun
    • Před 7 let

    I'm working on it, i'll send my new entry later

    • Před 7 let
  • adroitdevisor
    adroitdevisor
    • Před 7 let

    Sir you have rejected all entries without proper feedback. This not professional. All designers have put in a lot of time and efforts in designing the elements. If you want improvement, revision or changes; then those must be communicated. I would request you to please review and communicate with the designers which you think were going in right direction. We can come up with more interesting elements based on your feedback. Thanks.

    • Před 7 let
    1. geographercafe
      Pořadatel soutěže
      • Před 7 let

      Hi, I apologise! It is our first time trying out this platform and we are still figuring out how it works! The designs were reviewed by management and none was accepted but I shall get the feedbacks from them and reply here in the next few days. Thank you for the hard work and we shall reply accordingly.
      Geographer.

      • Před 7 let
    2. geographercafe
      Pořadatel soutěže
      • Před 7 let

      Which is your entry?

      • Před 7 let
  • geographercafe
    Pořadatel soutěže
    • Před 7 let

    We tried to put up some mood board for your reference.
    https://www.pinterest.com/shinstudio/geographer/

    • Před 7 let
  • vigszabolcs
    vigszabolcs
    • Před 7 let

    Hello! I'm really instrested in this project. A few questions:
    Do you have any prefered style, example brands/identities that you like?
    Do you prefer any colors, font types?

    Thank you!

    • Před 7 let
    1. geographercafe
      Pořadatel soutěže
      • Před 7 let

      https://www.pinterest.com/shinstudio/geographer/

      • Před 7 let
  • Rushdie123
    Rushdie123
    • Před 7 let

    i hope to like my desigen 34#

    • Před 7 let
  • LBBranding
    LBBranding
    • Před 7 let

    Hello i participated in this contest but my project was refused.. #17 It will be nice to have some feedback to improve my job and give you a better results, thanks

    • Před 7 let
  • patricashokrayen
    patricashokrayen
    • Před 7 let

    please check my entry 12

    • Před 7 let
    1. geographercafe
      Pořadatel soutěže
      • Před 7 let

      Noted! Will feedback soon!

      • Před 7 let
  • rashidabegumng
    rashidabegumng
    • Před 7 let

    Please check #21. Thanks.

    • Před 7 let
    1. geographercafe
      Pořadatel soutěže
      • Před 7 let

      Noted! Will feedback soon!

      • Před 7 let
  • adroitdevisor
    adroitdevisor
    • Před 7 let

    Sir please review Entry # 15 Thanks

    • Před 7 let
    1. geographercafe
      Pořadatel soutěže
      • Před 7 let

      We feedback soon.

      • Před 7 let
  • patricashokrayen
    patricashokrayen
    • Před 7 let

    working on it ...don't close early

    • Před 7 let
  • Artur022
    Artur022
    • Před 7 let

    #sealed

    • Před 7 let
  • rginfosystems
    rginfosystems
    • Před 7 let

    Dear buyer, Could you wait for the entry in next 4 days?

    • Před 7 let

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