BEER LOGO DESIGN
- Stav: Closed
- Odměna: $490
- Přijatých návrhů: 19
- Vítěz: Cougarsan
Instrukce k soutěži
PLEASE see attached document BRIEF_beerlogodesign.png to see all visual elements and inspirations pictures!
OR
directly on the INVISION link below : https://projects.invisionapp.com/d/main#/projects/boards/6045525
Here is a resume of main design instructions :
MANDATE
Design 1 special edition beer front label (in honor of the CONVAIR CARGO CF-TAP aircraft acquired by Nolinor)
BEER NAME on the label : C-FTAP
BEER TYPE : Pilsner Czech (blond)
INSPIRATIONS
- VINTAGE STYLE AVIATION ILLUSTRATION
- SIMPLE ILLUSTRATION not too much details in the illustration
- Inspire from the VINTAGE AVIATION STYLE FROM 50's and 60's
- **PLEASE AVOID FULL ARMY LOOK, AS ITS A BIT TOO VIOLENT AND IRRELEVANT.
COLORS
- As in the beer industry we need a distinctive color code depending on the beer type :
- the label graphic elements could be MONOCHROME (with black and-or Nolinor marine blue)
+ an addition of a SECONDARY COLOR that relates to the beer kind (BLOND, RED, etc...)
CONSTRAINTS - LABEL DESIGN ZONE
- The designed logo will be placed on the front of the label
- This DESIGN ZONE is approx. 3,2 inches wide x 4,4 inches high.
- We must find a solution that would keep VAGABOND visibility + a big place for NOLINOR logo.
- NOLINOR only have an horizontal logo version actually. But we could tweak it up for the beer label in a more vertical version with the gold N crest, so it would better fit in the restreint design space we have.
Doporučené dovednosti
Zpětná vazba od zaměstnavatele
“Good experience working with Chan. Efficient design, following the initial briefing and comprehensive to make concept adjustments! Thanks for your professionalism. Regards!”
marco30, Canada.
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