Search engine promotionpráce

Hello, I am looking for somone that creates a small landscape in un real engine, This project is for a small fashion brand, I have the avatar but I need someone who creates all the background. there has to be three different angles, so the total would be 3 pictures Preferably someone that has done fashion works

...jazycích: angličtina, němčina, ruština. Není důležité, abyste dokonale ovládali jeden z těchto jazyků. We want you! Are you outgoing, love connecting with others, and have the ability to captivate potential customers with your enthusiasm? Are you reliable, goal-oriented, and do you speak the national language perfektly? Do you have a driver license, are flexible in time and have some experience with promotion, sales or marketing? If so, you are the perfect match for this position! We are a young, innovative start-up company from Germany and will soon rank among the leading providers in the market for smoking accessories. You will showcasing our freshest products with the goal to gain new customers and partners. Send us your curriculume vitae an...

Provozujeme starší eshop v Prestashop engine 1.4.6.2. Aktuálně máme problémy se spamem a rozesíláním mailů. Potřebovali bychom aktuálně převod na nejnovější Prestashop, nebo nalezení příčiny nežádoucího rozesílání spamu.

Pro-othisi Advertising & Promotion

Připoj se k našemu Start-upu v oblasti AR vizualizace! Hledáme člověka, který se nebojí výzev a má zkušenosti s tvorbou internetových aplikaci a vysokou úroveň znalosti programu Unity, Unreal Engine, či alternativ.

Na výpomoc při tvorbě krátkého 3D videa pro propagaci akční RPG hry sháníme někoho, kdo umí pracovat v Unreal Engine. Dodali bychom animaci, v UE je třeba dodělat VFX a svícení. [Removed by Freelancer.com Admin]

...financí, který má za cíl vyvinout zcela nový informační systém pro dohled nad hazardními hrami. Systém bude řešit mnoho procesních oblastí pro dohled nad hazardními hrami, např. metodická činnost, registrace provozovatelů, povolení k provozování hazardních her, řízení o přestupcích, povolení k umístění herního prostoru atd. IS bude rozdělen do několika modulů, jako jsou veřejný portál, procesní engine, registry pro dozorovou a správní část, identity management, integrace, atd. Z technologického pohledu se bude systém skládat z komponent pro zabe...

Potřebuju člověka který mi poradí se sebepropagací. Jsem fotograf, dosud jsem fotil jako hobby. Myslím že mi to celkem jde a chtěl bych se pokusit si tím i něco přivydělat. Neumím se však prodat a potřeboval bych s tímto pomoci. Nepotřebuju člověka na optimalizaci webu či vytvoření reklamy na facebooku. Potřebuju poradce který mi poradí s konkrétními kroky propagace a získaní klientů. Můj web

Vytvoření návrhu databáze binárního stromu a SQL dotazů v databázi (MariaDB verze 10, storage engine XtraDB, MongoDB verze 6). Databáze je určená pro evidenci pozice a zjištění nadřízených členů v binárním stromu. Při založení nového člena je vždy navýšena hodnota generováno UID. Binární strom je řazen vzestupně od 0 pro prvního člena, zleva doprava. Maximální počet členů ve stromu je 2 000 000 000. Předpoklady: * počet aktivních členů 30% s denním přístupem (1x za den) * 40 dotazů do DB na jeden přístup člena k aplikaci * počet nových členů 2/sec Požadujeme: * náv...

I'm...SEO expert with proven track record of boosting organic traffic and search engine rankings for Shopify stores. Key Areas for Improvement: - You'll need to focus on improving SEO knowledge areas of the store. - The Project entails improving the overall SEO of the Shopify store by focusing on knowledge aspects. Your key responsibilities will be: - Conducting a comprehensive SEO audit of the store. - Implementing on-page and off-page SEO strategies. - Boosting organic traffic and search engine rankings. Ideal Skills and Experience: - Proven experience in SEO optimization for Shopify stores. - Strong understanding of SEO principles and techniques. - Track record of increasing organic traffic and improving search engine ranking...

I am looking for an experienced web developer to work on an exciting project with our team. We aim to build a specialized flights meta search engine website targeted towards budget travelers. This platform will be focused on providing a unique and efficient way to find niche flights. Key Features: - Advanced search filters: The website should offer a variety of filters to help users tailor their search and find the most relevant flights. - Price comparison functionality: An essential feature for budget travelers, allowing them to easily compare prices of flights. - User reviews and ratings: An interactive section where users can share their experiences and rate flights, enhancing the overall user experience Target Audience: The primary target audience for this...

...specialist to assist me with a backlinks building project. The main goal of this project is to improve my website's search engine rankings. Key Project Details: - The primary focus of the backlinks should be from industry-specific blogs. - The success of this project should be measured by an increase in organic search traffic, which is a direct result of the improved search engine rankings. Ideal Candidate: - Should have a proven track record of successful SEO projects, specifically in backlinks building. - Experience in working with industry-specific blogs is highly desirable. - The ability to deliver tangible results in terms of improved search engine rankings and increased organic search traffic is a must. Please provi...

I'm after a seasoned Unity Game Developer who is well-versed in creating engaging physics-based brawler games, similar to "Fall Guys," "Party Animals," and "Gang Beasts." Utilizing Unity and Photon engines, the project necessitates the construction of a multiplayer game specifically tailored for PC. Desired Skills & Experience: - Proficiency in Unity and Photon Engine - A strong portfolio featuring cartoonish game art - Past work in developing physics-based brawler games - Experience in deploying games for PC The game's art style will be predominantly cartoonish, mirroring the light-hearted tone and aesthetic of the reference games mentioned. The potential for in-app purchases integration still hangs in the balance and will be clarifi...

Hi - I'm seeking an experienced Wikipedia writer to edit/write/fix content about a band. The article content is already in place but was rejected and I need someone who knows how to edit/fix the content to align with Wikipedia's guidelines. Key Requirements: - You're based in the the United States and speak English. - Your primary task will involve rewriting and editing the existing content. - Familiarity with Wikipedia's notability guidelines and other regulations is crucial. Your submission must meet the platform's quality requirements to get published. - The ability to create an engaging content that is not promotional in tone. It should inform readers about the business or organization. I'm hoping this can be completed within a month or so. I'm look...

K zobrazení podrobností se zaregistrujte nebo přihlaste.

...brand awareness for the particular product I'm currently developing (for vendors and paying customers). The key demographic for this project is adults aged 25-50 years old, so it's essential that the style and content resonate with this group's preferences and interests. - Essential Experience and Skills: - Premium animation skills - Experience in creating commercial videos for product promotion - Understanding of marketing strategies targeting adults (25-50) - Creativity to design eye-catching and engaging content Your primary task will be to create 2, one-minute videos that not only offers viewers a comprehensive understanding of our product but whets their interest enough to make them want more. The video should be catered to evoke curiosity, reson...

Marketing company who provides local search services is looking for strong backend while we sell. This is what I need for my clients: As a growing business in the services sector, I need a skilled SEO expert to enhance the online presence of my business within a specific city. Key Tasks: - Conduct local SEO targeting in my city, with a focus on product/service-related keywords. - Create an SEO strategy that boosts local visibility and garners customer engagement. Ideal Candidate: - Extensive experience in city-specific SEO. - Proven track record in enhancing local search rankings in the services industry. - Profound knowledge of leveraging product/service-related keywords for SEO. Your task will be to improve our local search engine rankings, increase lo...

In this project, I am in need of an experienced HTML5 developer who will design a landing page for my website which promotes a product or service. ...product/service and create an engaging and clear call to action. Please note that the theme or style of the landing page is open for your creative input, but color themes is specific to current website. Also home page will have section with text and image and link that points to new landing page Ideal Candidate: The perfect candidate for this project has experience in HTML5 development, landing page promotion and design, and an understanding of consumer-oriented user interfaces. It would be beneficial if they have an eye for aesthetically pleasing, clean designs, and are willing to collaborate closely with me on the project until c...

I need an experienced and creative graphic designer to create a postcard that captures the unique features of my product/service. Key Project Details: - The main purpose of the postcard is to promote a specific product/service, not just general brand awareness. - The design aesthetic that I have in mind is minimalistic and elegant. The design should be able to draw attention to the unique features of my product/service in a sophisticated way. - I expect the final deliverable in a print-ready format. Ideal Skills and Experience: - Proven experience in creating direct mail collateral, ideally postcards, using a minimalistic and elegant design aesthetic. - Ability to distill complex product/service features into concise, engaging visual messages. - Exceptionally detail-oriented and a hi...

...Proficiency: - Expertise in Google Ads, social media advertising platforms (such as Facebook Ads), SEO, and Google Analytics. Key Responsibilities: Strategic Development and Implementation: - Collaborate closely with our team to blend your expertise with our vision. - Develop and implement a comprehensive SEO strategy focused on keyword research, website optimization, and link-building to enhance search engine rankings and drive traffic. - Create and manage targeted Google Ads campaigns, monitor performance, and adjust strategies to maximize ROI. - Produce and oversee our social media strategy across platforms like Facebook, Instagram, and LinkedIn to boost brand awareness and engagement. Content Creation: - Generate high-quality photo and video content that aligns wit...

I am part of an online travel marketing company that specializes in live aboard yacht scuba diving tours on the Red Sea in Egypt. We are in search of a freelance marketer or travel agent to help us increase sales for our tours. We offer a generous commission of 15% per sale and our tours are priced between 1000-1500USD. Here are some key details about this project: Target Audience: - Our tours are designed for advanced and experienced divers who are looking for a unique and thrilling experience. Marketing Strategies: - We are currently utilizing social media advertising, email marketing campaigns, and search engine optimization. We're looking for a professional who can enhance our current strategies or offer new, innovative ideas. Tour Features: - Our scuba di...

...supporting multiple file formats. Payment Gateway Integration: A reliable and secure payment system that enables clients to pay for their orders online, with support for major credit cards and digital wallets. Responsive Design: A mobile-friendly website layout that adjusts seamlessly across various devices and screen sizes. SEO and Content Strategy: Implementation of SEO best practices to improve search engine rankings, along with engaging content that positions us as industry experts. Customer Support: Easy access to customer support, including live chat, phone, and email contact options. Deliverables: A fully functional prototype of the website for initial review. Integration of all specified features post-approval of the prototype. Testing and quality assurance to ensu...

K zobrazení podrobností se zaregistrujte nebo přihlaste.

I'm seeking an innovative and creative marketing expert, proficient in TikTok, to help generate sales for my online dropshipping store. The type o...online dropshipping store. The type of products I'll be selling is not yet decided, hence I need someone who can adapt to promoting varying items. Solid expertise in directing campaign strategies to both young adults and teenagers would be advantageous. Skills and Experience: - Deep understanding of TikTok marketing - Proven experience in driving online sales - Knowledge of different product promotion - Ability to target, engage and convert young audience - Flexibility in handling diverse product range Expectations: - Increase store traffic - Generate product sales - Optimize TikTok ads for success - Flexible approach ba...

I am in search of a talented developer with strong skills in both React.js and Node.js to incorporate a Stripe tiered monthly recurring subscription functionality to my existing project. The chosen freelancer will be required to: - Implement and customize a tiered pricing model for monthly recurring subscriptions The ideal candidate for this job would have prior experience with Stripe integration in a React.js/Node.js setting. Strong understanding of tiered subscription models and clear communication skills are paramount for the successful completion of this project.

1) Amazon Cloud Server: The ecommerce website will be hosted on Amazon Web Services (AWS) servers, providing a scalable and reliable infrastructure. 2) Arabic Website: The website will be in the Arabic language, including Arabic text, and may include right-to-left (RTL) layout adjustments. 3). Feature to Create Landing Pages: Admin can create a promotion landing page, and can upload by admin panel so it will show to user on website as a discount banner. 4). Multiple One Click Upsell (Cash On Delivery Option): After a successful purchase, the system will present additional products or offers with a one-click option. This feature is particularly tailored for customers who choose cash on delivery as their payment method. 5). Order Bump Feature: The ability to offer additional products...

...create and implement strategies to increase conversions and ROI. - **SEO:** The main focus of our SEO efforts is to improve our search engine ranking. Our aim is to appear at the top of search engine results for relevant keywords. You should be knowledgeable in the latest SEO techniques and algorithms. - **Website Design:** While not the primary focus, we are also looking to make specific changes to our website design to optimize it for better conversion rates. Ideal Candidate: - Proven experience in performance marketing, with a track record of increasing conversions and ROI. - In-depth knowledge of SEO best practices and experience in improving search engine rankings. - Experience in website design, particularly in relation to maximizing...

I have a storyboard and script ready for a 1 to 1.30 minute 2D animated video aimed at promoting a local authority's offer that provides funding support for families with Special Educational Needs. The animation's primary goal is to inform about the funding offer, encourage application submissions, and highlight the benefits of the funding. It should be engaging and effective in persuading families to take advantage of the support available to them. The tone of the animation should be friendly and welcoming. This will help create a positive and approachable image for the local authority while delivering key information and benefits clearly to the target audience. Skills and requirements: - Proficiency in 2D animation - Experience in creating promotional or informative anima...

I'm in need of a detailed CAD model of a semi-truck, emphasizing the under-the-hood engine components along with a comprehensive solid oxide fuel cell, including its full design with individual cells. Requirements include: - Detailed modeling of a semi-truck's engine components - Comprehensive fuel cell design with individual cells The ideal freelancer for this project would have substantial experience in CAD modeling, particularly in the automotive sector which includes the understanding and ability to depict the complexity of semi-truck engines and fuel cells. Knowledge of the latest semi-truck specifications and an understanding of detailed fuel cell design would be advantageous.

I am in search of an experienced and versatile content creator to help me write engaging articles, blog posts, and social media content. The purpose of these content pieces is to promote my brand, extend our digital footprint, and drive more value through online content. The ideal freelancer for this job should have: • Proven content writing or copywriting experience. • Working knowledge of SEO. • Excellent writing and proofreading skills in English. However, feel free to apply even if you have no proper experience but are confident you can do the job. I appreciate originality and creativity. I am looking for content with a professional tone to promote my business. Your tasks would include: • Writing original articles and blog posts. • Creating eng...

I'm in need of a creative freelancer who can craft eye-catching POS material, specifically posters for in-store displays. You will be given all the images you need and...Green - #7AC143 Red - #ED1C24 Once the project is complete, you will send the graphics via PDF for review and print as well as the AI file for our company to keep on file for future needs. Ideal Skills and Experience: - Proven experience designing POS Material, particularly posters - Strong visual and creative skills - Knowledge of printing processes and requirements - Experience in product promotion designs - Proven Adobe Illustrator skills - Excellent photoshop skills -Excellent Communication skills Please include samples of your similar previous work in your bid. Looking forward to seeing your crea...

I'm in need of a talented frontend developer to create a robust and user-friendly search frontend for document base. The documents are already indexed in an Opensearch database with various custom fields (Speaker, Place, Theme, Keywords,... ) apart from the standard ones (document format, creation date, update date, size, link to document,...). So the frontend will be sending queries to opensearch and displaying the results. Key Features: - Filter Options: Users should be able to filter their searches based on multiple criteria, such as date, location, category, etc. - Sorting Options: The search results need to be able to be sorted by relevance, date, or other relevant parameters to enhance user experience. It should be possible to sort the documents by multiple param...

...functionalities like answering FAQs or offering course recommendations. Consider free trials or open-source solutions. Variant language models required. Security and Backups: Implement essential security measures like strong passwords, user permissions, and regular backups. Free security plugins like Wordfence can help. Preventing videos /tutorials being downloaded and copied Stage 3: Launch and Promotion (Ongoing) Social Media Integration: Integrate social media sharing buttons to allow users to share course content and promote your platform organically. Free plugins like Social Warfare achieve this. Content Marketing Strategy: Develop a content marketing strategy to attract potential learners. Create blog posts, infographics, or social media content relevant to your emplo...

...individual who can help maintain my website's SEO and drive targeted traffic to it through social media and Google Ads. The project has an urgent timeline, so someone who can deliver high-quality work quickly is essential. Your responsibilities will include: - Regularly updating and optimizing on-page and off-page SEO elements - Conducting thorough and effective keyword research to improve search engine ranking - Creating and implementing a social media strategy to boost engagement and drive traffic - Setting up and managing Google Ads campaigns to attract relevant visitors - Providing regular reports on the performance of the SEO and SSM efforts Ideally, you should have: - Proven experience in SEO, SSM, and Google Ads with a strong track record of driving traffic ...

I am looking for a developer to create a smartphone application for an exhibition fair. The application has two distinct user groups: 1. **Fair Visitors**: - Visitors must register through the app, and a **QR code** will be associated with their profile. - They will use this QR code to check in at the fair. - The app will display a map of the fair (which should be an image stored online) along with a list of exhibitors. - When a visitor visits an exhibitor's booth, they will use the app to scan the exhibitor's QR code for check-in. - The app will provide a list of stands that the visitor has checked in to. - Visitors can also vote for the most creative, innovative, and best-service stand. 2. **Exhibitors**: - Exhibitors must register in the app, and a **QR ...

Looking for an experienced character animator/ game programmer that has the skills to polish and finish an existing game coded in Unity. You must be very proficient in Unity game engine. Rigging and animation experience is a must. I need a rigging and animation expert as a matter of fact. We are working on a AAA on the rail game game in 1st person shooter style. I need someone who is good at taking existing assets and customizing them and making them better or using the existing animations very nicely. No rookies please. You will be asked to perform a test animation upon getting the full job, so if you are lying about expertise you will be wasting both of out time. You will also be working in Github with another Dev that is programming the rest of the game.

I need a professional and experienced social media handler and digital marketing agency to handle all aspects of marketing and promotion for my IT company, with a primary focus on B2B audience. Key Responsibilities: - Create engaging and relevant content for our posts on Facebook, Instagram, Twitter, and Linkedin - Develop and implement effective social media advertising campaigns - Identify and collaborate with influencers to promote our services within B2B circles Ideal Candidate: - Proven experience in social media management and digital marketing, preferably in the IT sector - Strong understanding of B2B marketing strategies and tactics - Excellent content creation and copywriting skills - Track record of successful social media advertising and influencer marketing campaigns ...

We're seeking a skilled graphics designer to join our team during Lok Sabha Election in 2024. This role demands dedication and a full-time commitment, as you'll be tasked with creating compelling visual content to support our campaign efforts. Primary task will be creating compelling SVEEP promotion graphics & short motion graphics videos. These will play a vital role in educating and motivating voters, encouraging their active participation in the electoral process. Join us in empowering citizens and strengthening our democracy through your creative expertise.

I'm seeking an experienced video ad maker. My primary objective is to create a captivating visual aid to promote a specific product to young adults, aged 18-35. Key details: - Purpose: The video should effectively sell our product and spark interest among the target demographic. Creativity in presenting the product's features in an appealing manner is crucial. - Style: video must be selfie video maker and explain the service. Ideal skills and experience: - Proven experience in making engaging product promotional videos catering specifically to young adults. - Proficient in various video creation styles, with a portfolio showcasing diversity and creativity. - Excellent understanding of translating product features into enticing visual narratives. Your commitment to deliveri...

I'm seeking a professional with expertise in both social media marketing and search engine optimization. • Social Media Marketing: For the social media aspect, I want someone who can effectively leverage Facebook and Instagram, to raise our brand awareness, increase our website traffic, and generate more leads. Experience managing profitable Facebook and Instagram ad campaigns is a must. • SEO: The freelancer should also have a proven track record improving site ranking through SEO strategies. Knowledge of SEO tools to generating increased organic traffic is essential. A winning combination for this job is creativity, strategic thinking, and a thorough understanding of the current digital marketing landscape.

I'm in need of a skilled graphic designer to create a medium sized LinkedIn banner (1400 x 425 pixels) to promote a product. This banner should reflect a corporate and professional style. Preferred Skills and Experience: - Proficiency in graphic designing - Prior experience in designing product promotion banners - Ability to impart a corporate style to designs - Familiarity with LinkedIn banner specifications and formats. Per hour bid will refer to per banner design charges

...Responsibilities: - Create and execute a marketing strategy that prioritizes lead generation and web traffic. - Emphasize search engine optimization, ensuring that our website ranks highly for our target keywords. - Develop and manage advertising campaigns, both paid and organic, on search engines. - Monitor and analyze campaign performance, adjusting strategies as needed to optimize results. - Regularly report on campaign effectiveness and make recommendations for improvement. Ideal Skills and Experience: - Proven experience in B2B marketing and lead generation. - Expertise in SEO, with a strong track record of improving website traffic. - Proficiency in search engine advertising, especially in B2B spaces. - Strong analytical skills, able to interpre...

I need a professional designer to craft a colorful and vibrant pamphlet, with the primary purpose of promoting a specific product to prospective customers. The design should have a balance of creative aesthetics and clear messaging to effectively engage potential buyers. Key Roles / Responsibilities: - Design visually engaging pamph...have a balance of creative aesthetics and clear messaging to effectively engage potential buyers. Key Roles / Responsibilities: - Design visually engaging pamphlet layout - Develop a clear call to action in harmony with the design - Deliver print-ready files and original source files Ideal Candidate: - Can translate client ideas into vibrant designs - Has experience specifically in product promotion - Understands how to appeal to prospective ...

I'm looking to optimize the SEO for my Shopify website, focusing specifically on the homepage so that it ranks higher on search engines. The ideal freelancer for this project would have: - Significant experience in Shopify website optimization - Strong knowledge of SEO principles and strategies - Demonstrated success in improving search engine rankings While the focus for this project is largely on enhancing the SEO, I'm open to suggestions from the chosen freelancer on elements that could be improved. Having a skillset in user experience design could be advantageous here. The main goal is to increase our visibility, so improving our search engine ranking is a critical outcome.

This project is interweaved with effective copywriting aimed at reaching the general public. I'm looking for an experienced freelancer able to create inviting content that can shape and enhance my brand's perception. My end game is to improve brand recognition and develop a loyal customer base. Even though I'm open to ideas, having a detailed strategy or proposal in the pitch will be highly advantageous. - **Required Skills:** Copywriting, creative writing, marketing strategy, audience analysis - **Deliverables:** 1. Strategy Proposal: Detail your approach and how you plan to execute it. 2. Creative Content: Develop content that will resonate with the general public while highlighting the brand. - **Evaluation Criteria:** Applications will be evaluated based on det...

This project is interweaved with effective copywriting aimed at reaching the general public. I'm looking for an experienced freelancer able to create inviting content that can shape and enhance my brand's perception. My end game is to improve brand recognition and develop a loyal customer base. Even though I'm open to ideas, having a detailed strategy or proposal in the pitch will be highly advantageous. - **Required Skills:** Copywriting, creative writing, marketing strategy, audience analysis - **Deliverables:** 1. Strategy Proposal: Detail your approach and how you plan to execute it. 2. Creative Content: Develop content that will resonate with the general public while highlighting the brand. - **Evaluation Criteria:** Applications will be evaluated based on det...

Hi, The task is to scrape a pdf that is downloaded on website. Steps: 1. Go to website 2. Enter code in search and click search. (We provide list code) 3. On the results page Click on pdf document and open or download it 4. Extract 14 pieces of data from the PDF and export into excel sheet. There are about 150.000. Some codes do not have any data then skip. I have attached a word document with pictures and flow for you to review. Thanks!

...data, including cleaning and normalization. Deliverable: Preprocessing script 2. Strategy Formulation: Develop a basic strategy that initiates trades based on the direction of post-earnings announcement movements, utilizing stop loss and take profit for trade exits. Deliverable: A strategy module for immediate position initiation post-earnings based on set criteria. 3. Backtesting Core: Develop an engine for simulating strategies against historical data, scalable for future strategies. Deliverable: Backtesting function accepting strategy definitions and data to simulate performance. 4. Performance Tools: Generate performance statistics and visualizations. Deliverable: Integrated tools for insights on win rate and profitability. 5. Real-Time Simulation: Implement a feature for �...

I'm in search of a skilled Lua scripter who can assist me with scripting for a Roblox game. I'm looking to implement a variety of features to enhance the gaming experience. Your tasks will include: - Utilizing Lua to script game mechanics, environments and other functionalities within the Roblox game engine. - Understanding and working with Roblox's unique scripting environment. We can discuss the specifics of the game features in more detail upon our conversation. Ideal skills and experience for this job include: - Proficiency in Lua scripting, particularly within Roblox - Previous experience with game development, preferably within Roblox - Strong problem-solving skills, creativity, and attention to detail.

...boost my small services business's online presence and customer engagement. KEY REQUIREMENTS: - Increase Website Traffic: I need someone who can significantly increase the number of visitors to my website. This will require a deep understanding of SEO strategies, keyword research, and content optimization. - Improve Search Engine Rankings: It's crucial for my business to rank higher in search engine results. The freelancer should have a proven record of improving search engine rankings for other clients. - Generate More Leads: Ultimately, I need the SEO service to drive more leads to my business, converting website traffic into potential customers. IDEAL SKILLS: - Profound experience in SEO: The right candidate should have a strong b...