Rebranding project

We are looking to rebrand into a “Lifestyle” brand. Something that can carry across products and will be easier to market to our customers. Which is 80% Female/ 20% Male, although this trend is changing this year and we see it changing further still. Majority of sales comes from Millennials and Baby Boomers. Lifestyle appears to be those that are conscious about their health or at least the desire to be healthy or look healthy. We are looking to tie the following products all under this umbrella. Also in bringing them all into one colour scheme. We really like the pantone colours predicted to be the 2018 colours. Classic Kombucha -Ginger -Mojito -Coconut Chai -Scarlet (Hibiscus and Rosehips) -Red Health Kombucha -Be Happy -Detox -Power Up - Live Long Waterkefir -Raspberry -Blueberry -Lemonade - Red Earl -Blue Magic Kombucha Vinegar (This is the only non beverage item – it is shelf stable and will sit with balsamic and wine vinegars on the shelf) -Blueberry Ginger -Raspberry -Original The Priority would be to find a new name: something like “Pure or Elevate” something that will reflect our brand but will be relatable to the customer. Then we need the Kombucha Vinegars done ASAP. We will need these labels printed by December. The other three Categories with their various SKU’s can be done after but ideally we need it printed by January at the latest.