I would like to hire an Illustrator

Ukončen Zveřejněno před 6 lety K zaplacení v momentě doručení
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I'm looking to self-publish a book about product management, titled "As I learn: My Product Management Toolkit". My plan is to launch book chapters as soon as they're done; getting iterative feedback, using a tool like LeanPub. My aim with this book is to provide an easily digestible repository of tools and techniques for product managers with 1-2 years of experience.

Introduction:

Goal: To explain the ‘what’ and ‘why’ behind this book, explaining both my goals with this book and using my journey into product management as a relevant story to illustrate.

This is the high level structure of the book:

Why this book?

My journey, learnings and why I created a toolkit (blog)

Book rationale / goals / outcomes

Book structure

For whom?

How to use this book (chapter structure)

Chapter 1 - Hygiene factors for every product manager - Your Role:

Goal: To offer the reader solid foundations for the rest of the book, starting right at the beginning (more experienced product people could skip this chapter).

What is a product?

What is product management?

Curiosity

Asking ‘why’

What product management is NOT?

Product Janitor

Saying ‘no’

Bust some myths

Storytelling

Chapter 2 - Hygiene Toolkit for Product Managers:

Goal: To present a toolkit for those readers who want to make sure they’ve got the ‘product management basics’ covered.

Curiosity

People skills

Collaboration

Stakeholder management

Communication skills

Active listening

Agile, Lean, XP - working iteratively

‘Customer Feedback Early and Often’

Feedback - giving and receiving

Influencing (without authority)

Problem solving skills

Owning the ‘what’ and ‘why’ of your product (portfolio)

Acting as a facilitator

Prioritisation skills

Product Retrospectives

Planning

Asking ‘5 Whys’

Storytelling

Customer Research

Chapter 3 - Your [target] customers:

Goal: To stress the importance of customers, and how - as a product manager - it is absolutely vital to learn constantly from your (target) customers.

Why everything begins and ends with customers

Debusting customer myths (wish lists, owning customer relationship)

Design Thinking vs Build It And They Will Come

Who are your customers and what are their problems / needs, why?

Jobs-to-be-done framework

Continuous learning / discovery

How to create habit forming products that meet customer needs?

Build - measure - learn lifecycle and continuous discovery

Lean UX - Assumptions / Hypotheses

Design Thinking

Assessing / validating opportunities

Cost of delay

ROI

Value of Customer Research

Value of using customer / behavioural data throughout the product lifecycle

Customer Research - Start Simple

Chapter 4 - Your Customer Toolkit:

Goal: To provide the reader with some simple tools and techniques on how to best engage with customers, learn from them and feed learns back in the product development process, managing the product throughout its lifecycle.

Problem Statements

MVP or MLP

Customer empathy (vs ‘Veil of Ignorance)

Demand testing

Assumptions

Hypotheses

(rapid) Prototyping

User Personas

Jobs-To-Be-Done

Customer research methods: quant and qual (e.g. data hypotheses; interviews; observations; Guerilla Testing)

User segmentation

User psychology

User behavior

User interviews

Surveys

Customer Panel

Experience Mapping

User research; learning about user research

Chapter 5 - Your Day-To-Day Product Management:

Goal: Once I’ve outlined the fundamentals of being a product manager, the goal now is to explain the different responsibilities in managing products throughout their lifecycles, and what that that means for the reader’s day-to-day product management.

Why do product managers need to look at the day-to-day (as well as looking forward, thinking strategically)?

What are the common tenets of day-to-day product management and why?

Who are common actors in day-to-day product management?

How to best collaborate with these actors on a day-to-day basis?

Common outcomes of day-to-day product management

How to reflect and improve on your day-to-day product management

Knowing when to kill a product or a feature

Chapter 6 - Your Day-To-Day Toolkit for Product Managers:

Goal: To provide the reader with a good set of tools and (soft) skills that I believe will put them in good stead when maging products on a day-to-day basis and tackling common challenges or questions.

Creating and managing a product backlog

How to make product decisions?

(Socratic) Questioning

Prioritisation techniques

Influencing techniques

Decision log

Writing users stories and test scenarios

How to present back value delivered

Collaboration techniques

Ceremonies

Playing Devil’s Advocate

Saying ‘no’

People skills / managing people

Influencing without authority

Receiving ‘no’

Knowing when to kill a product or a feature

Chapter 6 - Product Strategy - Your Product Outlook:

Goal: Once I’ve outlined the fundamentals of being a product manager, the goal now is to explain how you can always be one step ahead when it comes to the direction of your product or portfolio, assessing opportunities and making tough decisions throughout the product lifecycle.

Why do need product managers to do to look forward and be strategic about their product or service (as well as managing the day-to-day)?

(Understanding your) Competitive Differentiation

Product lifecycle

Designing your product’s value proposition

Experience mapping

Operating in dynamic or volatile market and organisational environments

Managing the product lifecycle

OKRs and goal setting

Disruptive market trends, legislation, market entrants or technology

‘Pivot or Persevere’ - deciding to kill products or features

Quarterly product strategy meeting: a board meeting for product

Chapter 7 - Product Strategy Toolkit for Product Managers:

Goal: To make the process of ‘looking forward’ easier and less daunting for (some of the) readers, by providing relevant tools and techniques to help ‘contextualise’ product management.

What is a product vision and how to create one?

What is a product mission and how to create one?

What is a product strategy, how to create and manage?

What is a product roadmap, how to create and manage?

What is a product backlog, how to create and manage?

How to evaluate your market environment, client segments, needs and competition?

Watching and validating trends

Assessing market viability

Unit economics and profit and loss

Assessing market opportunities

Trend watching - exploring and validating

OKRs and goal setting

Visioning workshop

KANO

Competitor & Differentiation mapping

Value Proposition Map

Product Lifecycle Management

Business Model Canvas

Lean Canvas

What is scenario planning and how to best do it?

Product [design] principles

Quarterly product strategy meeting: a board meeting for product

Karikatury a komiksy eKnihy Ilustrace Ilustrátor

Identifikační číslo projektu: #15312407

O projektu

24 nabídek Projekt na dálku Aktivní před 6 lety

24 Freelnceři na tento projekt zveřejňují nabídky v průměru £575

AveliyaDesign

*IT IS IMPORTANT THAT I SAW the description of your project, it's not a "copy/paste bid". Hello. My name is Aveliya. You described what this book is about and for whom it is. But I did not find a word about what, Další

£552 GBP za 8 dní
(302 Recenzí)
8.6
certaintly

Hey there! How many illustrations do you need? 1 per chapter? My process would be to do this by hand, then digitize it, I'd send you sketches for approval, then commence with the detail and color Relevant Skills a Další

£750 GBP za 20 dní
(191 Recenzí)
8.0
VectorFamily

Hello, Yes understood, please provide reference STYLE image which you are talking about and please message me to discuss in detail and start the work Relevant Skills and Experience I CAN DESIGN SAMPLE FREE FOR YOU I Další

£555 GBP za 10 dní
(169 Recenzí)
7.9
emifloyd

Hi there,My name is Emiliano. i'm interested in your project, How many illustrations do you want for your book? about the style of drawing? Relevant Skills and Experience Illustration, graphic design, and book illust Další

£588 GBP za 10 dní
(186 Recenzí)
7.6
chipchipdesign

Greetings from Chip Chip Design! Saving cost and best samples are our motto to bring high values to esteem customers. We always welcome your requests, and make you please with our service! Relevant Skills and Experien Další

£588 GBP za 10 dní
(183 Recenzí)
7.8
KUBOGRAPHICS

Hello I can get this Illustrations for all chapters done within 1 week:)! or less, would you like to start working now?! regards Relevant Skills and Experience Illustrator, Photoshop, vectorial Proposed Milestones £6 Další

£647 GBP za 5 dní
(238 Recenzí)
7.1
superiar

Hello, Ohk got it, I have gone through project description,I have few doubts to clear. Please PM me so we can discuss and move ahead. Relevant Skills and Experience I have 8+ year experience.i can show you my previou Další

£555 GBP za 10 dní
(267 Recenzí)
7.5
orbnorsolya

Hi there, I placed my bid for 25 illustrations, according to the information received from our recruiter, Renata. Relevant Skills and Experience I have more than 7 years of experience in illustrating cartoony images f Další

£1000 GBP za 50 dní
(58 Recenzí)
6.8
revival786

Hi, I am a professional in providing high quality illustrations. I am highly interested in your project. Please PM to discuss. Revival My Portfolio & Reviews: https://www.freelancer.com/u/revival786 Stay tuned, I'm Další

£250 GBP za 5 dní
(139 Recenzí)
6.8
HahaDesign

We are a team of designers and illustrators and all of us graduated the University in our domains. We read the brief and we think we can offer the best illustrations for your book. Relevant Skills and Experience Our e Další

£666 GBP za 10 dní
(82 Recenzí)
6.3
DorianLudewig

Hi im Dorian Ludewig, I am an illustrattor, designer and marketer with more than 15 years of experience, I will like to help you on your project, check out my portfolio! Stay tuned, I'm still working on this proposal Další

£400 GBP za 7 dní
(23 Recenzí)
5.6
mographers

Hi there, Thanks for the detailed description. I am a motion graphic designer having a team of some awesome artists with me including graphic designers. Relevant Skills and Experience We have an experience of over 10 Další

£588 GBP za 10 dní
(29 Recenzí)
5.4
graphicmonster

I can provide unique illustrator design for you as per the job description (but details provided is not sufficient). Can you please provide more details in private chat box about this job ? Relevant Skills and Experie Další

£250 GBP za 1 den
(50 Recenzí)
5.1
banigandlapati

Greetings for the day! You posted very long description. Could you discuss what exactly your design need is? Thanks & regards. Relevant Skills and Experience Illustrator, Photoshop. Proposed Milestones £750 GBP - Gra Další

£750 GBP za 7 dní
(43 Recenzí)
5.2
designer504

a Relevant Skills and Experience a Proposed Milestones £250 GBP - a a

£250 GBP za 0 dní
(39 Recenzí)
5.2
brainscanvas

thank you for posting the job here in our scope , sir i am the good fit for your job because i have enough experience in this field and i can make your job successful , so you trust me Relevant Skills and Experience i Další

£555 GBP za 10 dní
(63 Recenzí)
5.5