SEO needed for site targetting Kent and Surrey UK for people facing house repoessions

We need organic online and offline SEM if you are the expert ??" feel free to come up with your own proposal as to how to best achieve the right rankings and clicks for this campaign. Site is for people facing house reposession ## Deliverables The project is to get a site offering help, advise and solutions for people who need to sell their house fast because they are facing repossession. Selling your house for cash for a percentage less than its worth is really the last resort, but some websites make it sound like it’s the best idea and it really isn’t. This site needs to get a high in the search engines to get a return on investment. We were originally using Google AdWords, for some reason it’s not working out, rarely showing ads, very few clicks despite the lack of competition. Google is advising raising the bid to £7 a click, but on many occasions there are less than 5 ads showing, so why it can’t show as a 6th ad is beyond me. We rather suspect that Google AdWords has a bug or something, which is unlikely given how successful Google are, but none the less we can’t fathom it out. Problem is, now the client is frustrated at having no Return on Investment so far, and desperate to get this finished up and rolled out. Even when set at £7 a click for £500 a day, the total spent since May is just £4.16. So we are considering organic search marketing. Below are the keywords we were targeting, the spec for this job is to ; * Find the right words to target * Optimise the page onsite * Create inbound links, gateway pages, and so forth as you see fit as part of the search marketing strategy * Report on every stage ??" of the process ??" optimisation, gateway page loading, search engine submission, inbound link campaign, and monthly search ranking reports. Of course, the above is just my idea of what is needed, but you are the expert ??" feel free to come up with your own proposal as to how to best achieve the right rankings and clicks for this campaign. The target marketplace is Kent and Surrey ??" because the houses often need a valuation and inspection before an offer is put in, and the client has investors who want to buy local properties. This industry is an unregulated industry that tends to be thee for the desperate sellers, and greedy investors. But my client has a great reputation, and is there to help people, by offering fair prices and a fair deal to the seller and the buyer, so the objective is to market the site in the same professional manner that would be befitting of them. Avoid house repossession Avoid home repossession Buying repossessed houses House repossession House repossession House repossession sales Repossessions for sale Repossession order Repossession houses for sale House quickly sell Quick home sale Sell house fast Sell homes quickly Quickly sell my house How to sell my home quickly Quick house sale Repossessions houses Repossession houses Repossession help Home repossession Quickly buy my house